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Thoughts on How To Network

I’d like to thank Bruce Wallace for the following quote:

“It’s not who you know, it’s who knows you”

It’s the best statement about networking I’ve ever heard. Networking is NOT about meeting people, networking is about people meeting you so they’ll know who to call when they need a person who does that, is that, looks like that, sings like that, or whatever.

I always hated networking and I had the failure to prove it. So, when I read this article today about the subject, I had to pass it on. I SO WISH I had read it 20 years ago, but you get to read it now. My favorite tip?

Don’t spend too much time on it.
If you wear yourself out, you won’t ever want to do it. Accept your
limitations and just do 1 or 2 events a month. It takes a long time to
build these relationships, so it’s better to stick with a few groups
over the long haul than 10 groups for two months.”

Excellent advice because it allows you to treat this important part of your career as just that – an important part of your career you need to PLAN into your life.